How are metallized wet strength labels the perfect match for returnable bottles?

How are metallized wet strength labels the perfect match for returnable bottles?

With beer consumption increasing, and more and more craft beers flooding onto the market, we know that breweries can be key clients for printers. That said, we also know that they can place some pretty specific and strenuous demands on you for their labels, especially those who take back empty bottles before sanitizing, refilling and reselling them.

These brewers need a wet strength label material that has a suitable alkali-resistance, so that the label does not fall apart during its submersion in the caustic bath that removes the label during the recycling process. Likewise, you’ll have to be sure that the ink won’t contaminate the caustic solution during the submersion process which would add costs and slow down your client’s on-site recycling process.

Our metallized paper product is ideal for even these demanding environments. Wet strength labels created from metallized paper are resilient enough for the alkali solution to get the label to peel off in one complete piece with minimal breakage. Given the metallized paper surface interacts perfectly with the printing ink, the label will not release inks into the caustic solution, so you can assure your clients your labels will allow them to maximize the life of the solution. All these elements contribute to metallized paper being the perfect wet strength label material for breweries who handle their bottle refills in-house.